Google ranking factors

Core Web Vitals changed everything about how you should think about your website. Google dropped these metrics on us in 2021, and suddenly everyone scrambled to figure out what they meant. But here’s the thing: these aren’t just random numbers Google picked out of thin air. Your visitors have zero…

EEAT the New SEO — that’s the phrase everyone’s throwing around these days. And if you’re still chasing backlinks like it’s 2016, you’re in for a wake-up call. In 2025, the game has changed. Drastically. The old tricks? Losing power. Google’s not falling for link farms or keyword-stuffed pages anymore.…